Bashinform Agency website popularity grew by almost 50% in 2020
The number of page views on the Bashinform News Agency website was 77.4 million in 2020. This is 48% more than a year earlier. The editor-in-chief of the news agency Ruslan Sharafutdinov announced such information at a meeting of the Press and Mass Media Agency RB board. The peak of attendance was in April — the beginning of the coronavirus epidemic in the region.
The agency's audience also grew by 7.7% to 11 million unique users per year. In general, the Runet audience grew less — by 5.1%. Bashinform retained its leadership among the media working in Bashkiria in the number of visitors from the republic. At the same time, the audience of Bashinform is evenly distributed among different age groups, starting from the age of 24. This suggests that Bashinform's content meets the interests of socially active groups of all ages, is relevant and diverse.
The number of views of the Bashinform content on social media exceeded 387 million. More than 488 thousand people follow the agency's groups in various media.
Earlier it was reported that according to the rating of the Medialogia company, the Bashinform News Agency is the most cited media outlet in Bashkortostan at the end of 2020. The rating is based on more than 61 thousand of the most influential sources: TV, radio, newspapers, magazines, news agencies, Internet media.
The Bashinform News Agency is the undisputed leader in citation among the republican media. The agency topped the rating of media resources in Bashkiria also in 2019, 2018, 2017.
OJSC Bashinform News Agency is the largest news agency in the Republic of Bashkortostan. The main shareholder is the Ministry of Land and Property Relations RB.