11 April 2014, Friday, 16:04

Ufa Contemporary Art Centre launched a "Cultural Marathon"

author: Gulfiya Akulova

The project "Cultural marathon" starts in Ufa Contemporary Art Centre "Clouds".

"The Cultural Marathon " will be held throughout the year at the "Clouds" centre. Each meeting consists of two blocks. At one block we will hold educational workshops. The second block is entertaining, cultural and educational, where we will introduce famous cultural figures in the field of music, art and other areas of creativity to Ufa residents,” the spokesman of Contemporary Art Centre Zarina Gaysina explained.

At the first trial educational lesson participants discovered a new direction as an art marketing.

“Art Marketing — is promotion of goods and services through creative technologies. To date, it is topical to use new technologies, which, unfortunately, are not available to everyone”, the master class presenter and producer of the group "Art- plus" Artem Aitov said.

The cultural component was performed by one of the leading musicians of the republic Rustam Shaikhutdinov. The young teacher is the head of the Special Piano Department at Ufa State Academy of Arts.

Also another project is under preparation — "Star Academy". Its goal is to promote local creative and business projects to the federal level.

“In May a casting will be held, we plan to admit 100 participants, of which only 50 will be trained by the most famous teachers not only in the republic, but also in Russia. 25 people will be trained free of charge, the remaining 25 places will be payable,” Artem Aitov said.